Solutions
Most dealerships sit on a database full of customers they'll never hear from again. Retention marketing closes that gap — reaching the right customer with the right message at exactly the right moment in their ownership journey.
The challenge
Without a system, follow-up depends on whoever remembers to call. Most equity, lease-maturity, and service-due moments pass unnoticed — and the customer buys or services elsewhere.
The DMS and CRM hold everything you need to retain customers. What's missing is the tooling to act on those signals systematically, at scale, across every department.
When retention is weak, stores overspend chasing new customers to replace the ones they quietly lost — the most expensive way to grow.
How we help
Each layers onto what you already run — start with one, add more when you're ready.
Pick from a library of campaigns to reach new and existing customers through direct mail, email, SMS, and…
View product →Bridge the gap between handshake and F&I. Empower customers to customize their vehicle and payment while they…
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Targeted outreach, BDC support, and hands-on execution turn dealership data into appointments, sales, and…
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Every vehicle purchase and every service appointment is a chance to sell accessories. Accessory Accelerator…
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Inbound overflow, outbound follow-up, appointment setting, service reminders, retention campaigns, and…
View product →What good looks like
In their words
“Maria and the team at Vicimus are one of the best and most reliable vendors I have ever worked with. The level of customer service has been first class — better than most vendor relationships I have experienced in over 20 years.”
Julia Shauf“Bumper has got it right — the right message to the right people at the right times.”
Kristi AlguireReady to start?
A 20-minute conversation is enough to see whether we're a fit. No long-term contracts, no tools to rip out.
