Big dealer technology. Built for independent & powersports dealers.

Everything you need to market, retain, advertise, and grow your dealership — without enterprise budgets, enterprise complexity, or enterprise headaches.

Choose your business
🏍 Powersports
🚘 Independent auto
🚙 Used vehicles
🚤 Marine
🚧 Utility / equipment
Powersports dealer selected
✓ Retention marketing
✓ Facebook advertising
✓ Google advertising
✓ Website platform
✓ VoIP & call tracking
✓ Business intelligence
Enterprise solution$$$
PSI solution$
Home/ Products/Powersports Independent (PSI)

Overview

Best-in-class service for every client, in every category.

We've been in your stores, attended NIADA conventions, and understand your frustrations. While many vendors offer only an all-or-nothing product, we take flexibility to heart — as willing to be flexible in budget and offerings as we are in our technology solutions.

Key capabilities

Flexible by design.

01

Wear Fewer Hats

A partner that takes marketing and communication duties off your hands changes your daily schedule for the better.

02

No Skimping on Support

No matter the size or type of dealership, everyone gets dedicated performance support.

03

A-La-Carte Bundles

Only pay for what you need with our special PSI packages.

04

PSI Sushi Menu

Special pricing options for PSI dealers — without long-term contracts.

One dealer. Multiple growth opportunities.

Choose your goal. See your solution.

Tell PSI what you're trying to grow and it recommends the right combination of Vicimus products — and what to expect from them.

PSI recommends
Expected outcomes

How it stacks up

Why dealers choose PSI.

The individual tools exist everywhere. What independent and powersports dealers rarely get is all of them from one vendor — connected reporting, unified customer data, and a single team — instead of juggling six logins and six invoices.

PSI
One connected platform
  • Marketing automation
  • Inventory advertising
  • Website platform
  • Call tracking
  • Customer retention
  • Business intelligence
  • Single support team
  • One vendor relationship
  • Connected reporting
  • Unified customer data
  • Scalable growth platform
  • Built for powersports & independents
Multiple Vendors
The usual stack
  • Marketing automation
  • Inventory advertising
  • Website platform
  • Call tracking
  • Customer retention
  • Business intelligence
  • ×Single support team
  • ×One vendor relationship
  • ×Connected reporting
  • ×Unified customer data
  • Scalable growth platform
  • ×Built for powersports & independents

Illustrative comparison of a single connected platform (PSI) against a typical independent-dealer setup stitched together from multiple point vendors, based on Vicimus's understanding of common industry realities as of 2026. Every dealer's stack is different; capabilities, integration, and support vary by the specific vendors involved.

How Many Hats Do You Wear?

We get it — all of them.

Operating an independent dealership requires massive focus and flexibility, where every dollar spent must return on investment. A vendor with the experience to take the wheel for you, as we do here at Vicimus, makes all the difference.

Happy clients, happy us

We thrive helping our clients succeed.

“Maria and the team at Vicimus are one of the best and most reliable vendors I have ever worked with. The level of customer service has been first class — better than most vendor relationships I have experienced in over 20 years.”

Julia Shauf

“Bumper has got it right — the right message to the right people at the right times.”

Kristi Alguire

Ready to start?

See it running on your store's numbers.

Book a 20-minute demo. No long-term contracts, no tools to rip out.

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