Markets Served
Buy-here-pay-here is a smaller category in Canada than in the US, but the mechanics are the same wherever you carry the paper: consistent, personal contact keeps accounts current and brings customers back at payoff instead of losing them to the franchise store down the road.
The challenge
Your best next customer is the one paying you now. Staying in front of them through the loan and beyond turns one deal into a lifetime of repeat sales.
Payment reminders, service, and check-ins all matter. Automated, personalized outreach across SMS, voicemail, and calls keeps every customer engaged without adding staff.
Understanding trends across your accounts and customers — who's due, who's at risk, who's ready to upgrade — takes connected reporting, not spreadsheets.
How we help
Each layers onto what you already run — start with one, add more when you're ready.
Pick from a library of campaigns to reach new and existing customers through direct mail, email, SMS, and…
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Inbound overflow, outbound follow-up, appointment setting, service reminders, retention campaigns, and…
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Track, record, report, and improve every customer conversation with a dealership phone system built for…
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Pie — short for Predictive Intelligence Engine — consolidates sales, service, parts, inventory and financial…
View product →Why buy-here-pay-here dealers choose Vicimus
A buy-here-pay-here store knows more about its customers than almost any franchise dealer — payment history, service history, the whole arc. Almost none of that reaches a marketing decision, because the systems holding it were never connected to anything that acts on it.
The research behind this page profiles independent, declining-brand, powersports and OEM/20-Group dealers; it does not segment buy-here-pay-here separately, so the baseline column is the all-dealer measured figure rather than a study of this segment. Baseline figures come from DealerSignals’ Tech Adoption Index, a May 2026 scan of 1,760 US dealership websites, which found the average dealer running 3.8 of 15 core retail-technology categories — with CRM, DMS and F&I appearing far less often than customer-facing storefront technology. Marks in the first column describe that measured baseline and the maturity tiers it supports, not any particular dealership and not any named vendor. “Build it in-house” describes assembling the same capability from separate tools plus internal staff time. Every store differs; if this does not describe yours, that is worth a conversation rather than a correction.
What good looks like
In their words
“Maria and the team at Vicimus are one of the best and most reliable vendors I have ever worked with. The level of customer service has been first class — better than most vendor relationships I have experienced in over 20 years.”
Julia Shauf“Bumper has got it right — the right message to the right people at the right times.”
Kristi AlguireReady to start?
A 20-minute conversation is enough to see whether we're a fit. No long-term contracts, no tools to rip out.
