Automated, customizable inventory ads on demand.

Run Facebook and Google ad campaigns in minutes. Engage thousands of prospects and customers, extend your reach, and generate more leads at a lower cost — or let our white-glove team handle it for you.

Live inventory
2024 Ford F-150
VIN · 1FTFW1E58
Facebook
2024 Ford F-150
$599/mo
Every vehicle, auto-built into ads — synced to your live stock.
Home/ Products/Bumper Inventory Ads

Overview

Run digital marketing campaigns in minutes.

Bumper Inventory Ads is your efficient solution for automated advertising. Save time and cost with real-time lead distribution to CRM or BDC reps, target in-market prospects using custom audience settings, and build assets swiftly with the Ads Creator. Connect customized webpages to Facebook campaigns for enhanced conversions and gain real-time insights through behavioral tracking.

Key capabilities

Conquest, done four ways.

01

Visibility

Run inventory ads across Facebook and the Google Display Network so your vehicles reach in-market shoppers wherever they are.

02

Ubiquity

Connected Messaging ensures your customers receive consistent messages across every medium and channel.

03

Intelligence

Our Smart-ad Generator identifies the best ad criteria for the intended audience based on market segmentation.

04

Partnership

Our dedicated support team handles the heavy lifting of ad creation and budget management.

See it work

Launch a campaign in 30 seconds.

Filter your inventory, target the right shoppers, and Bumper builds and optimizes the ads across Facebook, Instagram, and Google — then reports every result back.

Filter by segment — Bumper syncs matching vehicles from your DMS in real time.

Matched inventory
0
vehicles ready to advertise
Avg. age— days
Avg. price

Layer in first-party and in-market audiences — each shows estimated reach and match quality.

Total reach
0
de-duplicated, matched shoppers
Blended match

Bumper generates platform-ready creative for every vehicle and splits budget across the channels you run.

Real-time performance, tracked as a funnel — from impression to individual lead.

0Reach
1.3% CTR
0Clicks
1.76 pages/click
0VDP Views
1.65% to lead
0Leads
$0
Cost per lead
$0
Ad spend
0x
Est. ROAS

A look inside

See it in action.

Connect Facebook, Google Performance Max, or a stand-alone landing page
Connect Facebook, Google Performance Max, or a stand-alone landing page
Campaign details, the personal webpage it points at, and a QR code for print
Campaign details, the personal webpage it points at, and a QR code for print
The ad template library, filtered to inventory campaigns
The ad template library, filtered to inventory campaigns

How it stacks up

More than an ad platform.

Most inventory advertising stops at the click. Bumper connects the same ad spend to intent mining, retention audiences, and the full customer lifecycle.

Bumper Inventory Ads
Connected lifecycle
  • Inventory advertising
  • Facebook & Google campaigns
  • Retention audiences
  • Intent-mining integration
  • Customer lifecycle activation
  • Dedicated performance manager
Dealer.com
Website ecosystem
  • Large website + digital ecosystem
  • Inventory advertising
  • ×Customer intent mining
  • ×Retention automation
  • ×Connected customer lifecycle marketing
PureCars
Advertising platform
  • Advertising platform
  • Conquest campaigns
  • ×Ringless voicemail
  • ×Lifecycle campaigns
  • ×Customer intent mining

Comparison reflects Vicimus's understanding of publicly available information about Dealer.com and PureCars as of 2026, prepared in good faith. Competitor offerings change and may vary by plan, region, and configuration; product and company names are trademarks of their respective owners, used here for identification only. Verify current capabilities with each vendor.

Conquest & Retention

Enhance retention and drive conquest leads.

Take control of your advertising strategy. Drive leads, increase sales, and secure service appointments with real-time response tracking for individual prospects.

Happy clients, happy us

We thrive helping our clients succeed.

“Maria and the team at Vicimus are one of the best and most reliable vendors I have ever worked with. The level of customer service has been first class — better than most vendor relationships I have experienced in over 20 years.”

Julia Shauf

“Bumper has got it right — the right message to the right people at the right times.”

Kristi Alguire

Ready to start?

See it running on your store's numbers.

Book a 20-minute demo. No long-term contracts, no tools to rip out.

Book a demo View all products