Every vehicle purchase and every service appointment is a chance to sell accessories. Accessory Accelerator automatically presents personalized upgrade options at the moment customers are most likely to buy.




Overview
There are so many untapped opportunities for customers to add accessories to their vehicle. With Accessory Accelerator you capitalize on this revenue stream at exactly the right moments in the ownership lifecycle — at the point of sale, in the service lounge, and through aftersale campaigns.
Key capabilities
Once a customer agrees to a deal they enter a calm, open state — the perfect time to browse a menu of options that make their purchase unique.
Your service waiting area is a captive audience. Let them review your full menu of accessories while they wait, and watch sales rise.
Because the application can be sent as a link, we identify customers who didn't buy accessories and retarget them with campaigns.
Customers who purchase accessories and have them installed at the dealership are 5x more likely to return for warranty and maintenance work.
See it work
Every purchase and every service visit is an accessory opportunity. Pick a department and watch the incremental revenue add up.




How it stacks up
Selling accessories at the point of sale is table stakes. Accessory Accelerator extends the same engine across the service lane and into automated, retention-connected campaigns — not just the showroom.
Comparison reflects Vicimus's understanding of publicly available information about Insignia Group and AddOnAuto as of 2026, prepared in good faith. Competitor offerings change and may vary by plan, region, and configuration; product and company names are trademarks of their respective owners, used here for identification only. Verify current capabilities with each vendor.
Keep Your Customers Yours
Many OEM accessory portals can send customers to a different dealership than the one referring them. If you're driving traffic to the OEM portal, that customer may get a call from your competition — possibly while sitting in your lounge. Accessory Accelerator gives you control over how and where your customers buy.
Happy clients, happy us
“Maria and the team at Vicimus are one of the best and most reliable vendors I have ever worked with. The level of customer service has been first class — better than most vendor relationships I have experienced in over 20 years.”
Julia Shauf“Bumper has got it right — the right message to the right people at the right times.”
Kristi AlguireReady to start?
Book a 20-minute demo. No long-term contracts, no tools to rip out.