Created with Bumper
  • 294 Invites Delivered
  • 147 Emails Openned
  • 8 Engaged Leads
  • 6 Warm Leads
  • 11 Hot Leads
  • 25 Total Leads
  • 5.48 % Conversion Rate

This client actually broke their 10 day sale campaign into separate campaigns based on models and saw conversion rates as high as 7 % but sold more vehicles with the personalized campaigns. Proving small lifts with targeted prospects can make a real difference for incremental sales.

The campaign hosted a wealth of value with a service credit offer, loyalty bonus offer, a second bonus offer, a campaign video that loaded directly into their personal webpage and an NBA Raptors draw. Additionally they used the Update Ownership option – letting customers in their database let them know if they no longer owned the vehicle the dealership was targeting. This helped them clean their database in the process.

Throughout an 8-10 week period, this KIA Dealer, was been able to generate an average of 20 opportunities per Bumper Campaign. In total, over 5 campaigns, Bumper, has been able to generate 100 new opportunities for the Dealership by utilizing existing CRM data to target specific customers.



Chevrolet Winter Sale logo
Chevrolet Winter Sale Bumper Campaign
GMC New Year Sale logo
GMC New Year Sale Bumper Campaign
Buick New Year Sale logo
Buick New Year Sale Bumper Campaign
Hyundai Clearance Event logo
Hyundai Clearance Event Bumper Campaign
VW Loyalty Event logo
VW Loyalty Event Bumper Campaign
Kia Service Campaigns logo
Kia Service Campaigns Bumper Campaign
VW Tire Sale logo
VW Tire Sale Bumper Campaign
Hyundai Palisade Campaign logo
Hyundai Palisade Campaign Bumper Campaign